Become a Shot Darts Dealer

capitilize on the darts
craze with shot

Darts-the winter winner

Darts is scoring high across the world with people embracing #JOMO (the joy of missing out) – and staying in, while having fun. Coming into winter, it's all about indoor games, and a switch from screen time, to skill-based games that can be played together or alone. People need a sporting fix right now and darts fits the bill. Players are transforming their games rooms into in-home darts lanes, complete with dartboards, surrounds, and oches.
Read on for more on how to partner with Shot Darts and capitalize on the Darts craze in your store.

World-Beating Selection

With more than 400 lines, we’ve got darts covered from the home rec room player to pro level, in both steel and soft tip with ingenious grip designs on our barrels. We’re constantly developing exciting new ranges to attract young players through engaging storytelling, fresh barrel grips, amazing artwork and cool flight designs. We conduct regular consumer research to make sure our products target and work with the right market segments from beginner to pro, and everyone in between.

we make it easy

We ship to 70+ countries worldwide, so you can be assured of great shipping rates and a seamless delivery. We ship both direct ex-factory from Shot Darts in New Zealand or from our new Texas distribution hub. So if you’re in the US, you’ll typically receive your delivery in just three days. Order and reorder when it suits you, and minimise the risks of carrying more stock than you need, or committing to large orders.

Support to sell

Get all the support and resources you need to grow your customer base and local dart community. We supply quality images and engaging, SEO friendly copy for web listings, banners and social media posts. And we’ll tailor specifications to suit your e-commerce needs or promote your store as the local ‘Home of Shot Darts’. Plus we supply in-store tester darts, promo items and local player and league sponsorship to help you build your own brand.

Darts-the winter winner

Darts is scoring high in North America with people embracing #JOMO (the joy of missing out) – and staying in, while having fun. Coming into winter, it's all about indoor games, and a switch from screen time, to skill-based games that can be played together or alone. People need a sporting fix right now and darts fits the bill. Players are transforming their games rooms into in-home darts lanes, complete with dartboards, surrounds, and oches.

Read on for more on how to partner with Shot Darts and capitalize on the Darts staycation craze in your store.

we make it easy

We ship to 70+ countries worldwide, so you can be assured of great shipping rates and a seamless delivery. We ship both direct ex-factory from Shot Darts in New Zealand or from one of our global distribution centres. So if you’re in the US, you’ll typically receive your delivery in just three days. Order and reorder when it suits you, and minimise the risks of carrying more stock than you need, or committing to large orders.

World-Beating Selection

With more than 400 lines, we’ve got darts covered from the home rec room player to pro level, in both steel and soft tip with universal-grip barrels. We’re constantly developing exciting new ranges to attract young players through engaging storytelling, fresh barrel grips, amazing artwork and cool flight designs. We conduct regular consumer research to make sure our products target and work with the right market segments from beginner to pro, and everyone in between.

Support to sell

Our workshop follows Lean principles to whittle 
down waste. This means recycling all tungsten 
trim and waste oil from our CNC machines, while 
imperfect barrels become colour samples. We recycle everything we can. But most importantly, we create darts that last

call us today

Get in touch, our team will tailor a package to suit and talk you through our MAP policy, easy online ordering and how we can help make darts a top seller for you.

Pete Edmondson

Sales Manager

[email protected]

+64 21 456 604

Joey Blaikie

Sales Representative

[email protected]

+64 21 984 760

It’s easy to order from Shot Darts – they have an online wholesale trade portal that is easy to access and displays the full range with pricing and images, so all I need to do is add to cart and confirm. If I need help, the Shot sales team are very easy to contact and are helpful. Shot Darts sent us a free in-store display merchandiser that allow us to hang all the Shot darts and accessory items together. The merchandiser stands out in our store, which is great. We have been impressed with how Shot Darts has sold and been embraced by our customers.


Jeff
Metro Darts

Shot Darts was one of our earliest suppliers and we have retained an excellent working relationship over the years. They have helped us to grow the category significantly within our business. They are always open to exploring any new marketing opportunities to grow our business together. They have proven themselves to operate with honesty and integrity in all of our business together.


Mike Ziesler
Rebel Sport New Zealand

We could not be happier with the performance of the new Bandit board by Shot Darts! We received an advance shipment of two Bandits to use on our feature/streaming board for a CDC weekend; generally, we plan on using one dartboard per day of play to avoid wear showing on camera. With the new Shot Bandit board not only were we able to use one board for BOTH days, but we never even needed to rotate it! 18 matches played over two days with top-calibre players and the board still looked brand new. The new mounting system is ideal for home use. Shot Darts has truly raised the standard for professional-calibre dartboards and we’re looking forward to using the Bandit for many years to come.


Peter M. Citera
Championship Darts Corporation

Shot Darts has provided us with support across many parts of the business, most recently they sponsored a local player with a shirt and a set of darts. The shirt had our business logo on it so was great free advertising for us with the local dart community. Also, they provide web banners that are great for promoting ourselves on social media as the local home of Shot Darts. Shot Darts runs a great monthly promo plan where they provide branded gifts with orders that we can hand out to our customers with purchases. They have great shipping rates which is cool given they are based in New Zealand!


Kenny
Billiards Plus Ohio

How to answer 4 top customer questions

Why Choose Shot Darts?

Shot Darts has over 52 years of keeping promises to our partners and customers worldwide. We champion players at every level in the U.S., whether playing socially at clubs, leagues, and pubs or the 2023 PDC World Champion, Michael Smith. Along with this, our high-end tungsten darts are handcrafted in our New Zealand workshop by our talented Dartisans. We are confident in the quality and performance of our darts, so much so that they come with a lifetime guarantee. With 400+ product lines, your customers are sure to find what they want.

What POS does Shot Offer?

We offer dart tester racks, free bonus items, printed catalogs that are updated regularly, colorful instore posters and merchandisers. A fully-stocked merchandiser is an excellent tool for your business as it will grab your customers' attention as soon as they walk through the door. Having a merchandiser in your store also helps the shopper experience, as having a specific area for Shot helps the shopability of products. The best part is that it is COMPLETELY FREE for our partners!

Tell Me More
  • Darts, accessories, and dartboards are low-investment items that require little retail space in-store
  • We offer everything from beginner entry-level products to the World Champion pro-player sponsored ranges - all at great ex-factory prices
  • Our products are MAP protected, so you can net significant margins


What Should I Buy?

For new players, pick-up-and-play tournament sets are an easy win, a quick sale and represent value for money for newbies. Most customers feel confident to set up their own in-home dart lane. Tip: Shot Consumer research shows that for males aged 25-45, the average time to upgrade from starter darts (like brass) is just 3 weeks! Stock higher tungsten darts with precision grips for this transition and you'll have a happy repeat customer. Easy. Contact us for a tailor made package to get started.

EST 1970

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